Nueflash — Make the New Shine
make the new shine. Korean Fashion. China's Living Room.
Korean Fashion & Beauty
China Live Commerce
Est. 2026 · Hangzhou
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01 — About Nueflash

where the new
begins to shine.

Nueflash is a Hangzhou-based KOL commerce agency connecting Korean fashion and beauty brands to China's live commerce market. Seven model-trained KOLs run month-long campaign live streams for a single brand, making Korean brands' China debut faster and more certain than any other channel.
new. special. flash.

NEW · The First

We introduce vetted, brand-new Korean labels to the Chinese market — before the trend reaches mainstream. A promise of discovery, one step ahead.

SPECIAL · The Curated

Only products personally picked by our model-trained KOLs go on air. Not promotional pushes — true curation that genuinely suits the viewer.

FLASH · The Impact

One month, seven campaign broadcasts. The most efficient route to combine audience reach and revenue impact in a single market entry.

02 — Our KOLs

seven model-trained
fashion KOLs.

All Nueflash KOLs are fashion & beauty category specialists, based in Hangzhou and Shanghai. Each holds their own audience on Douyin and Xiaohongshu. Campaign broadcasts rotate among all seven over a full month — delivering wider reach and more stable revenue than a single mega-KOL broadcast.
CO-CEO · LEAD
Lee Jeong 李静
Lee Jeong
李静 · Hangzhou
Beauty Fashion
Douyin @Nueflash · Official Channel
 Yvestiny
Yvestiny
Hangzhou · Shanghai
Fashion Model
Douyin 613K
 Yun 晕什么晕
Yun
晕什么晕 · Hangzhou
Fashion Daily
Douyin 276K
 Ye He Dan 叶河丹
Ye He Dan
叶河丹 · Hangzhou · Shanghai
Fashion Beauty
Douyin 272K
 Zhi Er 纸儿
Zhi Er
纸儿 · Shanghai
Fashion OOTD
Douyin 90K
 Swampangel
Swampangel
Hangzhou · Shanghai
Fashion Editorial
Douyin 73K
 Zhang Zhang Ai Bao 张张爱宝
Zhāng Zhāng
张张爱宝 · Hangzhou
Beauty Fashion
Douyin 50K

No upfront fees. Commission only.

No upfront fees.
Commission only.

Unlike other KOL commerce agencies, we do not charge live commerce fees upfront. Nueflash settles only by performance-based commission, starting at 35%. Commerce proven by results — that is our promise.

03 — Services

discover.
shine. sell.

Choose one of three collaboration models based on your brand category, budget, and China market strategy. All services ship from a Korean Incheon warehouse, with cross-border delivery negotiated to Korean domestic-shipping rates.

SERVICE 01

campaign live

Campaign Live Selling · Main Service

One brand, seven broadcasts over one month. Our seven KOLs rotate across their own channels — wider reach and more stable revenue than any single mega-KOL broadcast. Solo Live (1 KOL) or Mini Campaign (2–4 KOLs) options also available.

  • GMV per broadcast: ₩5M ~ ₩20M (per KOL)
  • Commission from 35%
  • Flexible scale: Solo / 2–4 Mini / 7-KOL Full Campaign
  • Samples via Incheon warehouse → Hangzhou studio
  • Post-broadcast order aggregation → Incheon dispatch

SERVICE 02

mega kol

Mega-KOL Booking · Brand-Building

When China-market brand awareness is the priority, we can book solo broadcasts with mega-tier KOLs through Nueflash's network. Best for brands prioritizing brand-building over margin.

  • Beauty & Fashion categories only
  • Commission structure on request (varies by KOL)
  • Promotional vehicle — lower revenue efficiency than Campaign Live
  • Maximizes China-market brand exposure

SERVICE 03

paid post

Paid Content · Sponsorships

Commission paid promotional posts with our seven KOLs. Pure sponsorships (free styling at the KOL's discretion) are also available — posting cannot be enforced.

  • Paid promotions: separate consultation
  • Sponsorships: KOL's discretion, posting not enforced
  • Available on both Xiaohongshu & Douyin
  • Standalone or campaign package

04 — Campaign Process

one brand,
one month,
seven broadcasts.

Once a campaign is set — say, "Brown Breath June Campaign" — our seven KOLs rotate over the month to live-sell the brand's products. Seven broadcasts total, each KOL curating based on their viewer persona. Beyond the full campaign (7 KOLs), Solo Live and 2–4 KOL Mini Campaigns are also possible.

STEP 01

Briefing & Contract

Align on brand category, SKUs, and China strategy. Finalize campaign schedule and commission.

STEP 02

KOL Pick & Sample Request

Our 7 KOLs personally pick from the lineup. Size-specific samples requested to Incheon warehouse.

STEP 03

Sample Dispatch

Incheon warehouse → Hangzhou studio direct shipping. Logistics billed directly by our warehouse partner.

STEP 04

Campaign Broadcasts

7 KOLs rotate over one month. 7 total live broadcasts across Douyin and Xiaohongshu.

STEP 05

Order Aggregation

Cumulative order data aggregated post-broadcast. Stock dispatched by brand to Incheon warehouse.

STEP 06

Fulfillment & Settlement

Direct shipping from Incheon to Chinese consumers. Commission settled per agreed cycle.

Nueflash Live Studio Hangzhou

Live Commerce Studio · Hangzhou

where the new
meets the camera.

杭州市萧山区汇宇智创园 9幢4层 410室
Hangzhou Xiaoshan, China · Nueflash HQ

05 — Contact

nue is now.
start your shine.

For Korean brand China-market entry, live commerce campaign planning, mega-KOL booking, or any partnership inquiries — please email us. We respond within 24 business hours.

For Brands

make your
brand shine.

China Studio
杭州市萧山区汇宇智创园 9幢4层 410室
Hangzhou Xiaoshan, China
Business
Brooks Global · 283-29-01944
Contact Person
Brooks Kim · Co-Founder & Outside Director
Response Time
Within 24 business hours